Brazil has become the world’s leading producer of tobacco leaf through a unique blend of tradition, collaboration, and forward-thinking practices. Central to this success is Afubra, the Brazilian Tobacco Growers Association, which has supported farming families for 70 years with a focus on education, sustainability, and rural development. Tobacco farming, rooted in small-scale family agriculture, offers stability while encouraging diversification and preserving local heritage. Strong cooperation among growers, communities, and institutions has created a model where agriculture supports not only livelihoods but also environmental stewardship, social progress, and community pride.

The latest ITGA Tobacco Courier – 88th Edition puts the spotlight on Brazil’s vital role in the global tobacco industry. It features exclusive interviews, firsthand insights from leading manufacturers on their collaboration with farmers, and analysis of evolving consumer trends. With perspectives from across the supply chain, this edition offers a comprehensive look at the forces shaping Brazil’s tobacco sector and why the country continues to be a key player on the world stage.

ITGA also presents the latest production data from major tobacco-producing markets, providing a global snapshot of current trends and output. Additionally, the edition shares key takeaways from the recent Americas Regional Meeting, where leading stakeholders from across the region gathered to discuss emerging challenges, new opportunities, and the future of the sector in a rapidly changing landscape.

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